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If you were a pharmaceutical company and you had developed a drug to address frequent urination, would you call it FloMax? Or would you have an IQ higher than a rose bush and call it, say, the opposite of that?

4 comments:

towwas said...

Ha! Although it actually makes sense - their problem isn't incontinence, it's inability to, yknow, get the pee goin'. In which case maximum flow probably sounds pretty good. For me, I think, the problem is that it sounds a lot like Fosamax, which their wives would simultaneously be taking for osteoporosis. Could lead to some medicine-cabinet confusion.

Theo said...

It's a good point that the drug is actually for an enlarged prostate, and so FloMax isn't as bad as it sounds. HOWEVER, it's still a little weird.

I think BoTox is just as bad. It's pig botulism. It's bad enough that "botulism" is in there, but no where in "pig botulism" is the word "toxin," even though it is a toxin. So just in case you forgot, they want to remind you by adding it to the name... "BoTox"... What an AWFUL name if you're trying to market something that you pump into the FACE! You think they would have called it "StretchMax" or "LineGone" or something like that.

Mister Vertigo said...

Maybe it's because the drug gives you maximum control over your "flow"?

Anyways, the one of the best drug names out there is one I take, Prevacid. It prevents acid from building up in my stomach! Really simple, but logical.

I Blog, You Blog said...

My favorite part was about how if you take the med and then do something crazy like stand up(!), you might faint...

...which, I suppose, is their subtle way of saying that men on FloMax should sit down to pee...